HC3: User Experience Consulting Strategy

Project Description: From our research we found key insights that our senses (Sight, Hearing, Taste, Smell, & Touch) can be a barrier to human connectedness. We also found that a barrier to our senses could promote an increase human connectedness. This sparked an interesting thought - limiting one of the senses might in-fact improve certain aspects of human connectedness.

Service Statement:

With the rise of the service economy, it’s essential to find the right balance of human connectedness to leverage your customer’s experience. We provide the framework and expertise to optimize human connectedness by modifying the dimensions of your customer’s experience. 

What if dimensions of the impact human connectedness could be altered and measured within an equation? Could we then take our interview findings out into the world?

 

We defined our formula, which simply states: By adding or subtracting dimensions of an experience, you can change human connectedness. E[+/-D]= ∆HC. By using this formula, we created HC3, a boutique firm that specializes in improving your business strategy through optimizing Human Connectedness. We provide the framework and the expertise to optimize human connectedness by modifying the dimensions of your customer’s experience.

Engagement Strategy:

01. INITIAL TOUCHPOINT:

Attract and engage with immersive physical artifacts to raise and spread brand awareness.

02. SUBTLE EXPERIMENT

How we can affect human connectedness by altering the dimensions of an experience.

03. IMMERSIVE LEARNING

Demonstrate the value, encourage the adoption, and foster distribution of our framework.

04. IMMERSIVE PAIN POINT

Guide our clients to learn through experiences the essence of their customer’s pain points..

05. IMMERSIVE OPTIMISM

Enable our clients to experience the desired core meanings of their customers.

06. CONTINUATION

Provide tactics to our client for implementation of strategies & frameworks.

© 2018 by PAMELA STEINER / DESIGNER